Most seem to have a very critical opinion on this... Well, let me tell you, not everything revolves around money and social status.
If you cannot afford good things, doesn't mean those who can are solely chasing the name. Sure, quite often it is the case. However, as it happens, designer items are usually made from better materials, are more comfortable and pleasant to wear, plus have better durability.
Most of children products usually don't cost as much as adults for even the retailers understand how fast kiddos grow and how no one but millionaires would buy new designer shoes to their offspring every season. So yeah, here's my input.