Us J.W's always use scripture to support our teaching work...No one is forced by means of threats [ such as the hellfire teaching ]
That is reserved for Satan...
(Revelation 20:10) And the Devil who was misleading them was hurled into the lake of fire and sulfur, where both the wild beast and the false prophet already were; and they will be tormented day and night forever and ever.
As an example of true Biblical teaching.
Nowhere does scripture state that this is what people will experience..
Only Satan and wicked organisations...and an organization CANNOT feel pain...but it CAN be destroyed and eliminated...
As such, Satan will be eliminated...
(Revelation 20:2, 3) He seized the dragon, the original serpent, who is the Devil and Satan, and bound him for 1,000 years. 3 And he hurled him into the abyss and shut it and sealed it over him, so that he would not mislead the nations anymore until the 1,000 years were ended. After this he must be released for a little while.
The " he" is Jesus.
(Revelation 6:2) And I saw, and look! a white horse, and the one seated on it had a bow; and a crown was given him, and he went out conquering and to complete his conquest.