What could a company do when one product doesn't sell?

Lets say a company releases a new line of clothes for the fall, for example, and they did not make enough money from that line of clothes. What would be the best way for them to make money? could they have a sale on fall clothes, try to make up for it in the winter somehow, sell the clothes to other business, or... show more Lets say a company releases a new line of clothes for the fall, for example, and they did not make enough money from that line of clothes. What would be the best way for them to make money? could they have a sale on fall clothes, try to make up for it in the winter somehow, sell the clothes to other business, or another idea?
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