It depends. If you are looking for an entry level person then "marketing communication specialist" is a good term. If the person will have a lot more responsibility and higher salary, then "manager" can be used. Whether you say "marketing communication" or "advertising" depends on what tasks the person will have. Marketing is a broader area that covers advertising, online stuff, direct mail, etc.
The answers to this question are a good example of how people answer questions they have no knowledge about. STEPHEN, StevenRfc and Murzy, you need to know what the heck you are talking about before you answer a question.