There are many causes to premature ejaculation and every cause requires a different treatment depending on each individual's situation and preference as well. Sometimes premature ejaculation is due to an over-sensitive glans (skin of penis head). This reduces your ejaculatory control. At other times, it could also be a matter of psychology effect like stress, fear of poor performing. A weak PC muscles (muscles located between the anus and testicles) also causes premature ejaculation. Good news is premature ejaculation can be prevented and cured and there are many treatments out there. But to start off, it's advisable to resort to some safe, natural and proven methods which cure the problem from its root cause. I was once suffered from the same problem and that brought so much stress to me and my girlfriend (now my wife). I tried many different treatments including cream, pill and gel. But really healed me was some simple proven natural techniques including exercising my PC muscles, learning to monitor and control my level of sexual arousal, using last-longer sexual positions, correct breathing methods etc. I learned the hard way, but you really dont have to. Here is the free ebook where you can get a general idea of what premature ejaculation really is, its causes and how to treat premature ejaculation: ( http://prematurejaculation.kyma.info ) The fact is, you can really cure and control premature ejaculation in a matter of weeks, you just need the right information. Hope this helps.