What's the difference between SEO and SEM?

8 Answers

Relevance
  • Anonymous
    9 years ago
    Favorite Answer

    SEO stands for Search Engine Optimization which means to optimize your website to make it more search engine and user friendly however SEM is a broad term which means Search Engine Marketing, it is the marketing of websites in Search Engines through several techniques like PPC, Affiliate, Organic SEO etc. SEO is a subset of SEM.

  • Tracy
    Lv 4
    5 years ago

    SEO is a part of SEM. SEO is the act of optimising the HTML and other content of your website for relevant, targeted key phrases in order to attain higher natural listings than competing websites. SEM is broader than SEO. It includes SEO and other areas to improve a sites visibility in search engine results pages, like paid listings and paid inclusions.

  • Anonymous
    9 years ago

    Search Engine Optimization (SEO) is the term used for making sure that your web pages contain the correct content in the correct areas (i.e. Title Tags, Image Alt Tags, Image Title Tags as well as Meta data) in the right way so that the search bot (computer) reading your pages knows it is about those key words that are going to be used by people searching for what you have to offer.

    SEM - Search Engine Marketing involves a great deal more than your own website. In my humble opinion, investing in Search Engine Marketing efforts prior to optimizing your website is not smart. If you really want long term results from your search engine marketing efforts you need to make sure your website delivers what you are telling the search engines it delivers.

  • 9 years ago

    SEO is an acronym for Search Engine Optimization and SEM stands for Search Engine Marketing. In their simplest form SEO is what you do to your site and SEM is what you do outside of your site.

    Search Engine Optimization is the process of increasing a web site’s rank and the amount of quality traffic sent to it via the organic search results of a search engine for specific keywords by optimizing various elements of each web page within a site.

    Search Engine Marketing is the process of researching and positioning a web site within search engines to achieve maximum exposure. A SEM campaign includes SEO, paid inclusion, pay-per-click, and other related services that will increase qualified traffic to your web site.

    Source(s): http://www.onsharp.com/blog/2010/11/11/what%E2%80%... Another great resource for social media statistics. http://www.socialdon.com/
  • How do you think about the answers? You can sign in to vote the answer.
  • Anonymous
    9 years ago

    SEO means Search Engine Optimization...It helps to increase the website visitors ratio and increase the page rank in search engine.Helps to get more income and popularity of sites.I have used SEO for my sites to achieve these things.I got the best SEO service from http://www.xnynz.com/ it's best SEO service...

    SEM means Search Engine Marketing it helps to promote or market the website products and helps to get quick sale so increase the income...It's best for online e-commerce business...

  • Anonymous
    9 years ago

    seo is search engine optimization and sem is search engine marketing. Pretty much the same thing. However to some people SEO is just optimizing your webpage for higher ranking in search engines, and SEM is buying ads like PPC. But really they fall under the same umbrella. Really... why do you want to do SEO on your website. For the fun of it, more like to market your business/product/service.

  • Anonymous
    9 years ago

    Its Acronyms for Search Engine Optimization and Search Engine Marketing. Major difference between both is the media it supports and the approachability among prospects. SEO consists of ONSITE AND OFFSITE process which results in good rankings over search engines, SEM included monetary involvement much as we have to out beyond limited scope of SEO and made some investments in other marketing strategies as well.

    Plenty of companies are available for this with there plan of action.

  • Anonymous
    9 years ago

    SEO refers to the process of using methods in an ON and OFF page factors for your website ranked up for the chosen keywords in order to drive traffic to your website. SEM means Search Engine Marketing, it includes paid inclusion to drive more traffic to your website. Seo agency is one of the best SEO companies nowadays, they offer good SEO and SEM services.

Still have questions? Get your answers by asking now.