Anonymous asked in 社會與文化語言 · 8 years ago




這篇好像是在說寫新聞稿的方式 (如果我自己沒看錯的話)

拜託幫幫忙囉~謝謝^ ^

Your letterhead你的信箋 FORIMMEDIATE RELEASE:This is standard wording, inall caps, that appears in the upper left-hand margin under your letterhead.即時發布:這是標準用語,全部皆用大寫字,寫在你信箋下方左側較高的邊緣處。 Contactinformation:Skip two lines, then list thename(s) and title(s), e-mail, and telephone and fax numbers of the primarycontact person.聯絡資訊:跳過兩行,然後列出主要聯絡人的名字、頭銜、信箱網址、電話和傳真號碼。Headline:Skip two more lines, use a boldface type, and briefly describe yournews in a headline language that grabs the reader’s attention.標 題:再跳過兩行,使用粗體字型,並且用標題的表達方式,簡潔的敘述你的消息,藉以抓住讀者的注意力。Dateline:This gives the name of the city and state from where you’ve issuedyour press release, and the date of its mailing.日期與地點:必須註明城市名字,指定你要發布新聞稿的地點,和郵寄日期。Leadparagraph:The first 10 to 15 words ofyour opening paragraph are crucial in a press release. They determine whetherthe reader keeps reading, or rejects it. Like any compelling narrative, you’rewriting the information using clear language, action verbs, and few adjectives.You’re presenting highlights rather than useless details.開頭前引:在新聞稿的前第10~15個字是充滿決定性的。它們將決定讀者是否繼續閱覽文章或者拒絕。就如所有令人注目的故事一樣,必須運用簡潔的文字,動詞和一些形容詞。你要強調性的敘述而不是執著在無用的細節上。Supportingtext:Ideally, you can fit your information into one paragraph. If not,you’ll further develop your news in a follow-up paragraph.補充論點:理想地,你可以將你的資訊融合在一段文章裡。如果不,你也可以在後續的文章裡更深入的詳盡闡述你的訊息。Recap:You can restate your news in the lower left-hand corner of the lastpage. For example, you might include the date a program is airing, the festivalscreening, a release date for your DVD, or the location of your new productioncompany.重述要點:你可以在最後一頁,左側較低的角落上,重新敘述一遍你的消息。比方說,內容可包含計劃公佈日期、影展精選、DVD發行日期,或者是新製作公司的所在地點。Endof release:Three number symbols (# # #)follow the last paragraph, centered, and indicate that the press release hasended.結 尾:在最後一段文章的部分加上三個數字符號(# # #),位於中心,以表示新聞稿內容到此結束。

1 Answer

  • 8 years ago
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    Dateline:This gives the name of the city and state from where you’ve issuedyour press release, and the date of its mailing.日期與地點:必須註明城市及州名,說定你發稿的地點,和發稿日期。

    例:「xx記者 加州舊金山五日報導」(當然,英文順序和中文不一樣)

    導言 :新聞稿導言開頭的前10~15個字是最關鍵的 。它們將決定讀者是否繼續閱覽文章。就如所有令人注目的故事一樣,必須運用簡潔的文字,說明動態,少用形容詞 。你要強調重點 而不是執著在無用的細節上。

    本文(也叫內文): 理論上,你可以將你的資訊融合在一段文章裡。如果辦不到,你也可以在後續的段落 裡更深入的詳盡闡述你的訊息。

    Source(s): My major was Journalism
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