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Products within the Porrsum collection were hand-tailored from innovative fabics, and featured the kind if quality and detail associated with haute couture. Bravo explain the Porrsum introduction this way: ”We needed to tell people that something new happening at Burberry. The idea was to introduce a high-profile, high-end brand, and do it in a first-class way, by putting it in the best stores in the world.”

Doherty added, ”The Porrsum introduction was our way of communicating the idea that Burberry was a brand with the stature to appear on runways alongside the fashion greats. It provided us with the opportunity to showcase our new image to the top industry journalists and get editorial press for our collections.”

Burberry staged its first catwalk show for the Porrsum collection in September 1998 during London Fashion Week; it was later honored as Birtish Classic Design Collection of the Year. Following that introduction, Porrsum showed semiannually at Milan Fashion Week alongside other major luxury brands. “Porrsum has become a modern vision for our company,” said creative director Bailey. “It provides us with a laboratory for ideas about fabrics, silhouettes, and constructions that we can filter down to other areas of the business. We have very limited distribution of Porrsum—

It’s not meant to be a brand for million of people; it’s for people who are truly interested in fashion. “

3 Answers

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  • 1 decade ago
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    在Porrsum彙集之內的產品從創新fabics手被剪裁了,並且以種類為特色,如果質量並且詳述伴生與高级女式时装。 喝彩聲解釋Porrsum介紹這样: & rdquo; 我們需要告诉事新發生在柏帛麗的人。 想法是介绍一個惹人註目,高端品牌,並且通过投入它做它用一個頭等方式,在world.&的最佳的商店; rdquo; Doherty增加了, & rdquo; Porrsum介紹是传达想法我們的方式柏帛麗是一個品牌以身材出现在沿著時尚greats的跑道。 它提供我們以機會陳列我們新的圖像對高级產業新聞工作者和得到我們的collections.&的社論新聞; rdquo; 在倫敦時尚星期期間,柏帛麗演出了它的Porrsum彙集的第一個狹小通道展示在9月1998日; 它以后被尊敬了作為年的Birtish經典設計收藏。 跟隨那介紹, Porrsum每半年显示了在米蘭沿著其他主要豪華品牌的時尚星期。 & ldquo; Porrsum成為了我們的公司的, &現代視覺; rdquo; 說的創造性的主任貝里。 & ldquo; 它提供我們以實驗室為關於織品、剪影和建築的想法我們可以過濾下來到事務的其他區域。 我們有非常Porrsum&的极限分布; mdash; It& rsquo; 沒被认為的s是百万人的一個品牌; it& rsquo; 真實地是對時尚感兴趣的人的s。 & ldquo;

    希望有幫助到您

    Source(s): 雅虎翻譯
  • 7 years ago

    還是要去 http://aaashops。com 品質不錯,老婆很喜歡!

    即剖儹俆僣

  • Anonymous
    7 years ago

    我每次都是去這里看的哦, http://Lvmiss。com

    使兽

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