阿國 asked in 社會與文化語言 · 1 decade ago

請教翻釋高手,謝絕電腦翻釋

Key Elements of a Successful Drive Toward Marketing Strategy Making . A conceptual model is presented that depicts the relationship between an internal marketing function and an organization’s readiness to learn. Learning and marketing orientations are identified as components to marketing strategy making. Key organizational functions, including communication and decision-making, are utilized in a frame- work for organization analysis and development.

The conceptual model of the relationship between learning orientation, market orientation and marketing strategy making will lead to a diagnostic model. The diagnostic model can be used as a tool to assess where an institution is now, and what needs to be addressed, in order to bring about change and move the institution toward marketing strategy making.

Marketing planning in higher education, strategic marketing, marketing strategy making, market orientation, learning orientation.

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  • 1 decade ago
    Best Answer

    成功驅向行銷戰略決策的關鍵因素。

    概念的模式介紹出,描述固有的銷售作用和機構願意學習兩者之間的關係。學習和銷售方向被證實為行銷戰略決策的構成要素。

    關鍵的組織作用,包含交流與決策,被利用在組織的分析和發展的架構上。概念的模式在學習方向,市場方向之間會引導出行銷戰略決策的診斷結論模式。診斷結論模式可以用來作為評估當前機構的工具,什麼需要解決,為了帶來改變和促使機構導向行銷戰略決策。高等教育的銷售制訂計劃,重要的戰略銷售,行銷戰略決策,市場方向,學習方向。

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