What exactly is search engine optimization?

15 Answers

  • 1 decade ago
    Favorite Answer

    Search Engine Optimization, or SEO for short, is a term which describes the process of taking advantage of all of the existing available resources in order to obtain a page one organic search result on search engines, without having to pay for it.

    All web site owners want as many visitors as possible to enter their site. Research shows that fully 90% of all internet traffic is delivered through search engines. Therefore, in order to get a slice of this traffic you must adjust your web site (fine tune it) to the point that the search engines want to share your site on page one.

    Think about it. When you go use a search engine and enter a word or phrase; do you navigate past the first page of results to find what you are looking for? Because most people don't. That is exactly why everyone competes for page one search results.

    And that's exactly what search engine optimization does. Hopefully. If you're good at it.

    There are many tools that help with SEO. Here is one such tool that is free to download...


    There are also many good newsletters and ezines out there that will guide you on how to perform SEO on your own, without hiring someone to do it for you. You can subscribe to one such newsletter here...


    I hope this helps explain what SEO is. To find out more about all of the steps involved in the process, you should check out the two sites I just noted.

  • 1 decade ago

    Search Engine Optimization is to optimize website in such a way that when user search for your product with your best keywords (search terms) your website will apear higher ( preferably on first page) of main search engines like Google and Yahoo.

  • Anonymous
    6 years ago

    Search engine optimization is the practice of guiding the development or redevelopment of a website so that it will naturally attract visitors by winning top ranking on the major search engines for selected search terms and phrases.

    For an introduction to search engine optimization, including tips and analysis, visit http://www.howtooutsource.com.au/

  • 1 decade ago

    Search Engine Optimization is basically optimizing a website in order to make it search engine friendly so that it stands on top rankings in search engines for the keywords or keyphrases for which its being optimized.

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  • Anonymous
    6 years ago

    Search Engine Optimization or SEO is a technique or process that can help you to optimize your site title, meta tags, content, images, designing etc. which are most important to bring your site on the top of the first page of major search engines.

  • 6 years ago

    Search engine optimization is the process of optimizing a website that is search engine friendly. These means good social signals, good website layout, and awesome content.

  • Anonymous
    5 years ago

    Search engine marketing (SEO) is "the practice of increasing the quantity and quality with the traffic that you earn through the organic results in engines like google, " according to Rand Fishkin.

    To understand what SEO actually means, let's break that sentence down and look at the particular parts:

    Quality of traffic. You can attract all the visitors on earth, but if they're coming to your site because Google shows them you're a resource for Apple computers when really you might be a farmer selling apples, that is not quality traffic. Instead you would like to attract visitors who are genuinely interested in products that an individual offer.

    Quantity of traffic. Once you have the right people clicking through from those search engine pages (SERPs), more traffic is better.

    Organic final results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don't need to pay for.

    Organic search traffic is specifically any unpaid traffic that arises from SERPs.

  • 1 decade ago

    Search engine optimization (SEO) are simply things you do to improve and increase the number and quality of traffic to a web site from search engines through search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine.

  • 1 decade ago

    The optimization of Search Engine is the practice to guide the development or the rebuilding of a Web site so that it naturally attracts visitors by gaining the higher row on the principal engines of research for limits and selected expressions of research.

    For more info : http://www.websolutioninc.com/

  • Anonymous
    7 years ago

    search engine optimization is particularly a part from world wide web that connection together to make a fast result for word searching that individual are look for and it's full off million of word that we use in our life (information)

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