Why do they always show The Wizard of Oz around thanksgiving?

Question

I have noticed that lots of channels show that movie like two weeks before thanksgiving. Why is that?

Answer 1

Favorite Answer

probably still draws lots of viewers- Nov is a Rating Sweeps month-

the ratings during the Sweeps are what the networks use to set the rates for ad time during their shows/timeslots-- the higher the ratings the more $$$ they can charge advertisers-- that is why you see so many 'specials'/ season finales during Feb/ May/ Nov

Answer 2

The movie came out August 25, 1939 so I would just assume it's because of that, the dates seem to be pretty close.