絕大部份的會所都會定期發行Newsletters，以提供最新的的資訊給會員，Newsletters可說是會所行業的一個獨特的文化，而大部份的會員都十分喜歡閱讀。由於Newsletters 是會所與會員溝通的渠道，所以在制作Newsletters時，有很多地方都需要注意。每期出刊的newsletters 都應該有特定的主題，例如，十二月份出刊的主題可以是有關聖誕節，冬季活動等，不應胡亂加入其他無關的話題。除了主題外，在內容上應用清晰及簡單的文字去表達及應中英對照，不要用行內的術語，因為Newsletters的讀者不分任何年齡，國籍，以最簡單的方法去表達就較理想，其次，所有的活動資料和報名的情序，都要有明確的流程，清楚列出所有重要的日子，方便會員知道何時及如何參加活動。另外，不應加入過多的廣告及推銷會所的產品，因為太多廣告會令Newsletters變得商業化，失去了原來的意義。另外，在印刷的方面，利用會員熟識的排版格式及容易閱讀的字體比較好，若果常常轉排版格式，會員想查閱某些定期的資訊時會感到不便。為了令Newsletters排版清晰及印刷美觀，建議向專業的印刷公司諮詢意見及協助制作。最後，Newsletters是與會員溝通的良好渠道，若果在當中提供一些交流意見的方法，建立一個交流平台，就可以從中得到會員的寶貴意見及回響，這對會所日後的運作及改善有很大的幫助。
- BaggioLv 71 decade agoFavorite Answer
Having a set of strategic management system can enable the management to objectively review the existing operation of the club. Through strategic planning and plan of action, the club can easily establish its direction for the future and measure whether the existing operation is moving towards the established target. It also helps to understand the progress at present and evaluate regularly so that appropriate revision of the strategy can be implemented in time to maintain a right direction towards to established goal and make sure financial resources are used in its optimal capacity.
An excellent strategic planning for running a club can reduce avoidable mistakes and increase the involvement of the management, members and the staff. Meanwhile members are also willing to spend money on value-added areas.
Most clubs will publish Newsletters regularly to provide latest information to its members. As a matter of fact, Newsletter has already become an unique culture for the private club industry and most members like to read and understand what’s new in the club. Since Newsletter is a channel for the club to communicate with its members, so there are many aspects we need to pay extra care. For example, every release of Newsletter should have its own theme such as a Newsletter issued in December should be totally related to Christmas and winter activities. Other unrelated topics should never be included in the December Newsletter.
Beside the main theme for each publication, the content of Newsletter should also convey its message to the members with clear and simple language in both English and Chinese. Using jargon in the industry is definitely inappropriate. Reasons being that the readers of the Newsletters varies from different ages and nationality. Hence a simple language is the best tool to convey the ideas that the clubs would like its members to fully understand.
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Moreover, the Newsletter should contain all necessary information that the members must know for each activity such as its content and process of participation.
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All information should be streamlined and important date should be highlighted so that the members can easily recognize when and how to participate the activities.
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Another aspect to be taken care is the placement of advertisement. Excess advertisement or promotion on the products of the clubs will make the Newsletter too commercial and lose its original goal.
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As for the printing of Newsletters, it is better to use a layout format that the members are familiar with and font used should easy to read. If there is a frequent change on the layout format, members will find it inconvenient to search for those regular information they are looking for.
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In order to make a clear layout for the Newsletter with good printing quality, it is suggested that the club should seek for professional advice and service from the printing company.
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Finally, since Newsletter is the best channel for the club to communicate with its members, it would be best to set up a communication platform in the letter so that the members to exchange ideas with the clu
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b. Through this process of obtaining valuable comments and feedbacks from the members, the club will be benefited for its future operation and areas for improvement.Source(s): Myself
- 1 decade ago
Regarding manages the office, has a set of tactical management to be possible to inspect objectively the office present condition, by the strategy plan and the operation plan, easy to establish future direction and may measure now whether to have faced the specific goal, knew that the present progress and will make the appraisal regularly, can when will have the problem change the strategy early, will thus maintain the advance specific goal the correct direction, can also guarantee that the financial resources can make good use. Can 夠 the tactical management operate splendidly the office, reduces nonessential mistake, regarding the management, the member and the staffs can increase throws in-degree, the member is also glad to spend the place which resourcess are well used. 絕 the major part office can distribute Newsletters regularly, provided the most recent information to give the member, Newsletters may say that was an office profession unique culture, but the major part members liked reading. Because Newsletters is the channel which the office and the member communicate, therefore when manufactures Newsletters, has many places to need to pay attention. Each time publishes the publication newsletters to have the specific subject, for example, in December publishes the publication the subject to be possible to be the related Christmas day, the winter activity and so on, should not join other irrelevant topics carelessly. Besides the subject, applies clear and the simple writing in the content expresses and should China and UK compare, do not use in the line the terminology, because when the Newsletters reader doesn't share responsibility the age, the nationality, the method expresses by the simple is ideal, next, all active material and the registration sentiment foreword, must have the explicit flow, lists clearly all important days, the convenient member
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knew when and how to participate in the activity. Moreover, should not join excessively many advertisements and sell the office the product, because too many advertisements will become make Newsletters commercialize, has lost the original significance. The typeface which using the member
2008-09-13 19:51:08 補充：
moreover, in the printing aspect, knows well the typesetting form which and easy to read to be quite good, if transfers the typesetting form frequently, the member wants to consult when certain regular information will feel inconvenient. To be been clear the Newsletters typesetting and printing
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is artistic, suggested that seeks opinions to the specialized printing company and assists to manufacture. Finally, Newsletters is the good channel which communicates with the member, if provides
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some exchange ideas in middle the method, builds an exchange platform, may obtain member's valued suggestion and the echo, this will have the very big help to office in the future operation and the improvement.Source(s): , 我
- 1 decade ago
Regarding manages the office, has set of strategies management to be
allowed objectively to inspect office at present the condition, the
penetration strategy plan and the operation plan, is easy to establish
the future the direction and may measure the present whether has faced
the specific goal, knew present the progress and regularly makes the
appraisal, will be able when will have the problem early to change the
strategy, thus the maintenance advance specific goal correct
direction, also will be able to guarantee the financial resources to
be able friendly to use. Can 夠 splendidly the strategy management
operate the office, reduces nonessential making a mistake, regarding
the management level, the member and the staffs all can increase
investment, the member also is glad to spend has the valve in the
thing the place.
Moreover, should not join excessively many advertisements and sell the
office the product, because too many advertisements can change
Newsletters 商業化, has lost the original significance. The
typeface using the member which moreover, in the printing aspect,
which knows well the typesetting form and is easy to read quite to be
good, if frequently transfers the typesetting form, the member wants
to consult time certain regular information will feel inconvenient. In
order to make the Newsletters typesetting clear and printing is
artistic, suggested seeks opinions to the specialized printing company
and assists to manufacture. Finally, Newsletters is the good channel
which links up with the member, if provides some exchange opinions in
middle the method, builds an exchange platform, may obtain member's
valued suggestion and the echo, this will have the very big help to
the office in the future operation and the improvement
2008-09-13 19:16:38 補充：
絕 the major part office can regularly distribute Newsletters,
provides the most recent information to give the member, Newsletters
may say is an office profession unique culture, but the major part
2008-09-13 19:16:48 補充：
members all extremely like reading. Because Newsletters is a channel
which the office and the member links up, therefore when manufactures
Newsletters, has very many places all to need to pay attention. Each
2008-09-13 19:16:53 補充：
time publishes the publication newsletters all to be supposed to have
the specific subject, for example, in December publishes the
publication the subject to be allowed to be the related Christmas day,
2008-09-13 19:16:57 補充：
the winter activity and so on, should not carelessly join other