The information booklet in Eurythmics' 1983 album Sweet Dreams (Are Made Of This) says that the song is about life as it is, saying that here we are in our existence, trying to make sense of our lives and to survive (Sweet dreams are made of this/Who am I to disagree/I travel the world an the seven seas/Everybody's looking for something).
Then (Some of them want to use you/Some of them want to get used by you/Some of them want to abuse you/Some of them want to be abused) is indicative of the types of people you run into in daily life.
Finally, (Hold your head up/Keep your head up/Movin' on) means that you must move on despite these obstacles.
Or, the song can be applied to a lot of different conflicts (or blissful breakthroughs), which would make the song rather versatile in movies involving predicaments in the beginning which are solved in the end.
In Annie Lennox's eyes, it's what I had originally said it was, but still it can have many different meanings.