Advertise. Look at something like Google ads, where you can plan out exactly how much you want to pay a month. And, continue to mention it on sites like this one. You might also ask people to critique the site and see what kind of feedback you get.
Word of mouth. Do you send past customers updates? Do you have a newsletter? Do you have a blog? Can you do Q&A's about your product, why people buy it and other fun ideas? Essentially, if you can create a fun community around your product and business, word will spread.
Make it personal, private & lock it behind membership passwords. Don't sell or use the list for any other purpose. You might even have a girl zone & a guy zone, giving girls a place to talk & guys a place to learn.
Have you thought about a virtual fashion show?
Personally, I thought your site was a little "wordy" in the wrong places. I would place more pictures and less text on your landing page. And, add some flavor text to your product descriptions. Make it a little more fun. The product looks interesting, but the site doesn't form a strong connection with the senses - you don't make it playful, you don't seem to talk about fabrics, styles, etc.
Why does Eve (in the garden of eden) look like a guy in the bomb squad? Just curious.