Flaking scalp and itching is reaction to harsh chemical and other toxic ingredients in the shampoo And it can result in hair loss. Using anti-dandruff shampoos is simply going to make it worse - they often have even harsher ingredients. Use only safe, non-toxic products(find with an online search "Non harmful shampoos available in stores." Some will be expensive so do searches for low cost ones. Available in health food stores, pharmacies and stores like Walmart. And wash less frequently. Hair specialists tell you that too frequent washing denatures hair and scalp and contributes to flaking and hair loss.You can quickly heal condition with this treatment a safe natural oil.
Massage scalp with olive oil (readily absorbed into scalp) and then brush using a natural short bristled brush - the palm held type - 45 or even more strokes (each day is best) - quite vigorously, so you feel it stimulating scalp - will unplug the blocked hair shaft ducts, end flaking and itching and reverse other damage (initially you might see some shedding or breakages but that will quickly stop in a matter of days). If you leave oil on while you sleep it is even more beneficial. Will also revitalize & give hair a healthy sheen.and hair will become stronger, thicker and fast growing. Keeping up a regular brushing routine(not as vigorous) will keep hair and scalp healthy. Try it you will be happy that you did. Also be aware that hair dryers, perms, tints, bleaches, straighteners, tanning booths or sunlamps harm scalp and hair and contribute towards flaking.
SOURCE(S): 20 + years of research into natural treatments and cures of skin, hair and scalp disorders