Erison asked in 社會與文化語言 · 1 decade ago

The idea of the passage

On average, middle-aged consumers devote 39 percent of their retail expenditure to department store products and services, while for younger consumers the average is only 25 percent. Since the number of middle-aged people will increase dramatically within the next decade, department stores can expect retail sales to increase significantly during that period. Furthermore, to take advantage of the trend, these stores should begin to replace some of those products intended to attract the younger consumer with products intended to attract the middle-aged consumer.

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  • Owl
    Lv 4
    1 decade ago
    Favorite Answer

    一般而言,中年消費者的零售消費額的39%用於專賣店的商品和服務。而在年輕一些的消費者中這一比例僅有25%。由於中年消費者的數量在下一10年中將大幅增長,專賣店可以預期他們的銷售額會有大幅增長。進一步,為利用這一趨勢,這些店應該開始將一些吸引年輕消費者的商品替換為吸引中年消費者的商品

    The argument omits the assumption that the business volumes of both the middle-aged consumers and the younger consumers are the same. If the business volume of the middle-aged consumers’ 39% is smaller than that of the younger consumers’ 25%, the retail sales will not increase during the next decade.

    Even if the business volumes of both the middle-aged consumers and the younger consumers were the same in the last decade, the increase of the middle-aged people in the next decade is not the same as the increase of the retail expenditure, for the retail trade depends more on such factors as the economic circumstances, people’s consuming desire

    Source(s): Boss : )
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  • ?
    Lv 5
    1 decade ago

    On average, middle-aged consumers devote 39 percent of their retail expenditure to department store products and services, while for younger consumers the average is only 25 percent.

    平均來說,中年消費者的零用花費有39%投入在百貨公司產品及服務上,而年輕消費者僅有25%。

    Since the number of middle-aged people will increase dramatically within the next decade, department stores can expect retail sales to increase significantly during that period.

    中年人口在下一10年裡將會激增,百貨公司可以預期他們的銷售額在那段期間會大幅的增加。

    Furthermore, to take advantage of the trend, these stores should begin to replace some of those products intended to attract the younger consumer with products intended to attract the middle-aged consumer.

    中年人口在下一10年裡將會激增,百貨公司可以預期他們的銷售額在那段期間會大幅的增加。此外,為利用這一趨勢,這些店應該開始將一些吸引年輕消費者的商品換成吸引中年消費者的商品。

    Source(s): self
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  • 1 decade ago

    中年消費者的消費能力及比率領先年輕族群,而在未來十年會替百貨公司增加營業額。

    因此百貨公司為拉攏中年消費者,必須以較多適合他們興趣的商品來取代現在迎合年輕人的商品,藉以刺激

    中年消費者大量消費。

    Glad to offer help!

    Source(s): Grace TA's contributions
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