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什麼是展望理論(prospect theory)

老師在課堂上稍微提過這個名詞,我想更了解它..但是我剛去維基百科查到的資料我又看不懂,誰可以跟我解釋一下展望理論是什麼?最好可以舉一些實例

1 Answer

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  • Chang
    Lv 6
    1 decade ago
    Favorite Answer

    我們二技時的老師是有教過期望理論(expectancy theory),但不知和你說的展望理論是相同。

    由Vroom所提出的期望理論(expectancy theory),主要重點在於指出,人們採取某種行為(例如:努力工作)的意願高低取決於他認為該行為能得到某種結果的期望程度。

    期望理論有三項連結,分別是:

    (1)努力與績效的連結(effort-performance linkage)

    (2)績效與報償的連結(performance-reward linkage)

    (3)報償與個體目標的連結(rewards-personal goals relationship)

    希望能提供你參考。

    Source(s): 二技課程
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