請問以下有關Management/Marketing 的簡稱的原有名詞是什麼呢?

各位高人!

請問以下有關Management/Marketing 的簡稱的原有名詞是什麼呢?

先謝謝各位!!

P~ Purpose

E~???

R~???

F~???

O~???

R~???

M~???

Update:

謝謝高人回覆!

再請問怎樣可利用以下的方法去執行在公司內的vission & mission 呢?

謝謝!!!

P ~ Product / Price / Promotion / Place / Packaging / Positioning / People

E ~ Economic

R ~ Resources

F ~ Finance

O ~ Organization

R ~ Relationship

M ~ Motivation

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