Anonymous
Anonymous asked in Business & FinanceInvesting · 1 decade ago

How do you feel about E-Commerce, buying goods and services over the Internet?Does this add value to consumers

How do you feel about E-Commerce, buying goods and services over the Internet?Does this add value to consumers lives? Is it good for marketers to develop an E-commerce aspect to their overall marketing plan

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  • 1 decade ago
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    How do you feel about E-Commerce, buying goods and services over the Internet?

    For me it's the best thing that happened as I love buying online from books, jewelry, music, and a lot more

    Does this add value to consumers lives?

    Most definitely -- the convenience it gives a user and the ease of shopping. No trying to find parking, no long lines at the cashier, and no long walking if you want to go to one store at the end of the mall to another store located at the other end. Just one click of the mouse and you can go to any store you want and you can even do comparison shopping.

    Is it good for marketers to develop an E-commerce aspect to their overall marketing plan

    Most definitely. The keyword nowadays is MULTICHANNEL RETAILING -- with the big retailers branching in various channels such as catalogs, Web aside from their brick and mortar storefronts. Hence you have Sears, which operates their stores as well as their web store and they even have an eBay store. Target has their stores and their online stores

    These big companies are using the Web to provide more convenience for their customers, and hence develop more loyal customers. Circuit City's online store allows you to order online, but you can pick up the item from a store. Gap.com allows you to return an item in a store instead of sending it back to Gap.com

    Nowadays if you are a marketer, having an online presence is a must. In fact many small online retailers have found that an online storefront is more cost effective and cheaper compared to opening a traditional storefront. Plus, by selling online they can reach a far wider market than a store in Main Street, Fairfax Virginia

  • 1 decade ago

    e-commerce means purchasing and selling through the internet ,it is very valuable to the consumers E-commerce is good marketing now a days so do it if u want to more help abt it so go through it

    http://www.searchenginerankings.com.au/

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