What the hell is a "Mahindra"?
Why is there a "Mahindra" category?
- GaryLv 41 decade agoFavorite Answer
Mahindra and Mahindra Limited
Mahindra corporate logoMahindra & Mahindra Ltd (The Mahindra Group) is a US$ 2.5 billion organization with businesses spanning various industries from automobile, auto components, and tractor manufacturing to information technology, trading and financial services, and infrastructure development. Mahindra is one of the most forward thinking and respected corporations in India and is among the top conglomerates driving globalization in India and establishing a multinational presence.
Set up in 1945 to make general-purpose utility vehicles for the Indian market, it has branched out to secure a significant presence in numerous important sectors. Today, the Mahindra Group is organized into six Strategic Business Units: Automotive Sector, Farm Equipment Sector, Mahindra Systems & Automotive Technology, Trade & Financial Services, Infrastructure Development Sector, and Telecom & Software Sector.
The two brothers, J.C. Mahindra and K.C. Mahindra and Ghulam Mohammed formed the company, Mahindra & Mohammed, in 1945. Mahindra & Mohammed Limited was incorporated on October 2, 1945, as a private limited company. The company was renamed as Mahindra & Mahindra Ltd., on January 13, 1948. It was populary know by the acronym M&M. The company introduced Willys GPU vehicles in India in October 1947, when the first batch of seventy-five Willys GPU vehicles, were rolled onto the Indian roads.  M&M began producing light commercial vehicles (LCVs) in 1965. M&M's automotive division was created in 1994 following an organisational restructuring.
Ever since its inception, the company has focused on developing its own manufacturing capabilities. As a result of its relentless ambition in this direction, M&M began indigenously producing vehicles within a short span of the collaboration agreement with Willys.
Mahindra and Mahindra Ltd., the principal company of the group is the largest manufacturer of both tractors and utility vehicles in India. The company is the controlling partner in recently formed international Joint Ventures with Jiangling Motors of China, International Truck and Engine Corporation of the United States, and Renault of France.
The Automotive Sector manufactures utility vehicles, light commercial vehicles, and three wheelers. It has been the leader in the Indian utility vehicle market since 1945. Its flagship model, the indigenously developed Mahindra Scorpio, has won numerous awards, including “Best Car of the Year” from both CNBC Auto Car and BBC on Wheels. It has a range of over 25 models and a 275-strong dealer network throughout India. Mahindra vehicles are sold in over 23 countries around the world, including in Europe, Latin America, Africa, Australia, and East Asia. Automart India, an M&M subsidiary, is India’s leading used car company.
Over the years, Mahindra has developed their horizontal integration concept. Spanning many markets and industries, Mahindra has become one of India's largest conglomerate firms.
The Farm Equipment Sector has been the market leader in India for twenty-two years. It designs, develops, manufactures, and markets tractors, associated implements, and industrial engines. In tractors it ranks fourth in the world and number one in India. The sector recently won the prestigious Deming Prize for Total Quality Management, the only tractor company in the world and the fourth company in India to do so. It has 450 dealers for sales, service, and spare parts reaching customers throughout India, along with a network of 140 dealers in the United States though a subsidiary, Mahindra USA. The sector exports roughly 10% of its production to the Middle East, Western Europe, CIS, South Asia, Australia, China, and to the US via its American assembly plants.
Trade & financial
The Trade & Financial Sector includes an import-export arm, a steel service center in the United Arab Emirates, and the largest rural private finance company in India, which offers loans and insurance to underserved rural areas. Mahindra Systems & Automotive Technology designs, engineers, and produces material for major auto manufacturers in India.
The Infrastructure Development Sector develops commercial and residential real estate properties and infrastructure, manages India’s first fully integrated Business City in a Special Economic Zone public-private partnership, and includes Mahindra Holidays & Resorts India Ltd. thirteen resorts and over forty thousand members and is beginning to target overseas markets.
Telecom and software
In the Telecom & Software Sector, TechMahindra (previously known as Mahindra British Telecom) is India’s top telecom software solutions company and provides cutting-edge IT solutions to the global telecommunications industry. A global office network of ten thousand professionals spanning four continents serves clients that include British Telecom, Alcatel, Ericsson, Vodafone, Qatar Telecom, and eServe Global. Also in TSS, the consulting firm Bristlecone Ltd. is a leading provider of extended supply chain and business process solutions.
Beyond business, the Mahindra Group supports a variety of community initiatives. The KC Mahindra Education Trust provides scholarships to promising students from lower income groups for higher education. Nanhi Kali promotes primary education for the underprivileged girl child with the aim of improving her life chances and raising women’s status in society. The Mahindra Foundation contributes to the rehabilitation of those affected by disasters and calamities. The Group also supports the Mahindra United World College and the Mahindra United soccer club.
Mahindra and Mahindra Chairman, Shri Keshub Mahindra is also the former Chairman of Union Carbide India, Limited, and is facing criminal charges in Bhopal Court for the 1984 UCC Bhopal Disaster that has killed over 20,000 people. Case ProceedingsSource(s): http://www.answers.com/Mahindra?gwp=11&ver=18.104.22.168... OFFICIAL SITE = http://www.mahindraworld.com/mahindraindex.htm
- Anonymous1 decade ago
Mahindra & Mahindra is an Indian automobile manufacturer, with a customer base concentrating on mid size trucks and MUV's. It has recently tied up with Renault, France to produce Trucks and MUV's on Renault platforms for sale in India.
- 1 decade ago
An Indian automobile manufacturer
- 1 decade ago
mahindra and mahindra is a car company in india.eg. mahindra scorpio
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- sri_pondyLv 41 decade ago
name of an Indian Automobile Manufacturing Company