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Anonymous
Anonymous asked in 社會與文化語言 · 2 decades ago

有關行銷學的英文…幫翻譯(15點)

市場滲透策略:

Yamaha:現今七年級的消費能力,比往年都要高,而機車此種商品對於年輕人來說是比較能夠負擔的起,因此走年輕化路線,將廠商與明星歌手一併打入校園以下探學生市場。

KYMCO:光陽在價格戰較佔上風,由於光陽不像山葉有許多技術是由日本導入,並且不找明星代言其商品,所以光陽才能壓低成本,在每年的開學期間推出「開學價」的促銷活動。

不要翻譯機…= =

3 Answers

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  • Anonymous
    2 decades ago
    Favorite Answer

    Strategies to penetrate the market:Yamaha: Buying ability for youngsters in their twenties has improved as compared to previous years.  Motorbikes is relatively an affordable commodity for youngsters in this age group.  Yamaha therefore paints its product images as youngster's companion by utilizing pop stars promoting products on campus, grabing the student market.KYMCO: KYMCO is better positioned in price wars.  Unlike Yamaha, KYMCO has less Japanese technical back-up expenses and is not utilizing pop stars for promotion activities.  KYMCO keeps the cost low his way and is able to actively engage in Back-to-School price promotions each year.

    Source(s): 自己
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  • Anonymous
    2 decades ago

    拜託, 你是用翻譯軟體吧...

    完全不能用好不好

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  • Anonymous
    2 decades ago

     The market permeates the tactics: Yamaha: Seven consuming capacity of grade, high than former years, and motorcycle the goods is it get up to be can bear relativelied to young people now, so take the younger route , throw into the manufacturer and star's singer in the lump and visit student's market under the campus. KYMCO: Mere male genital get the upper hand relatively in price war, because mere male genital have a lot of technology to channel as mountain leaf by Japan into, and let star speak on behalf item their, so the mere male genital could force down the cost , introduce advertising campaign on ' the new term begins the price ' during the new term begins in a annual one.  

    Source(s): ME
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