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saab_9_3 saab_9_3
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October 09, 2007
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Resolved Question

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What company is going to buy Saab? BMW, Renault, or Tata?

I am curious to hear what people think on the sale of Saab by GM to BMW, Renault, or Tata Motors. BMW has a lot of interest in making Saab a sister brand to the BMW name with the 3 and 5 series, Renault might use it to reenter the US market, and Tata would use it to definately break into the United States market.

My personal belief is that BMW would be the best fit, but what do others think?
  • 1 year ago

Additional Details

By the way, these are the companies that GM told Congress this week that have shown interest in Saab. For the other divisions up for sale (Saturn, Pontiac, Hummer) there has been no interest so far although it is still early. Hummer has been on the market for three months with no one interested, so that will probably just have to be closed.

11 months ago

kiwibob7x by kiwibob7...
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August 19, 2008
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Best Answer - Chosen by Asker

I think that Fiat/Alfa Romeo should take a good look at acquiring Saab, with their plans to get back to the US for 2010. Saab's dealer network, though small, could offer a sort-of BMW launching Mini or Toyota launching Scion situation. Ten years ago, there was not a single Scion or Mini dealer in the US, and now we see them on the road every day! I doubt Renault would use Saab, since they are already linked with Nissan, they have little use of the brand. BMW and Tata are possibilities, but I think it would cost BMW too much, and Tata has already been on a shopping spree, how much cash do they have left?!?!
  • 1 year ago
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4 out of 5
Asker's Comment:
Interesting thought about Fiat, but GM never said anything about them. It will be interesting to see who buys it since there seems to be plenty of interest in buyiing the brand. I just hope they keep the USA division open which has always lost money.

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