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I am a lot older than you and the other respondants and they were using that slogan in the 1960-70's when there were only a few flavours of potato chips.
Up here in Canada I have been off Lays now as they cook them in Sunflower oil, I am allergic to it, we have a brand here cooked in veg oil so I can on ocassion eat a few. All companys had there unique slogans years ago to attract customers, I also remember the "Frito Bandito".
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- Woah. Considering I'm not that old, I must really know my old times trivia! Thanks. I guess if you're allergic you can eat just one.